This policy covers all users who register for the Discover Scotland eNews service. Discover Scotland are committed to protecting your privacy when you are using this service, and to protect your privacy we apply the following principles as detailed below.

Principle 1 - Notice
During our registration process, we ask for your email address, which both identifies you and enables us to communicate with you.

We will use the information you provide only for the following purposes:

To send you Discover Scotland eNews, which we believe you will be interested in.

To improve the content, design and layout of the Discover Scotland web site and to facilitate knowledge management.

To understand the interests and buying behaviour of our registered users.

To perform other such general marketing and promotional activities focused on our products and services.

We may also automatically register you for our other eNews editions, which we feel may be useful or of interest to you.

This privacy policy only covers the Discover Scotland web site at

http://www.discoverscotland.net

Other links within this site to other web sites or framed third party sites within our web site is not covered by this policy. We may continue to use your personal information for a period after you cease being a registered user.

Principle 2 - Consent and Choice
If you choose not to confirm your registration or wish to unsubscribe, you may still visit the Discover Scotland web site. However by completing the registration process, you accept the Terms and Conditions described and consent to our using your information accordingly.

Principle 3 - Access
We have provided an online administration service to manage your subscription, where you can review your personal information at any time to ensure it is correct and current. You will be able to update, correct, change or delete inaccurate details. You may also change your choice of opting in or out of marketing and promotional activities, although you may continue to receive mailings for a short period while your change is being processed. You have the right to ask for a copy of your personal information.

Principle 4 - Security
We have taken appropriate measures to ensure that your personal information is not unlawfully processed. Discover Scotland treats client data as a valuable asset that must be protected against loss and unauthorized access. However no information transferred over the Internet or wireless network can be guaranteed to be completely secure. We employ many different security techniques to protect such data from unauthorised access by users inside and outside the company.

Questions
If you have any questions about this privacy policy, or the use of your personal information, or if you wish to request us to stop using your information in any way, please write to:

Marketing Department
Discover Scotland Ltd
27 King Street
Castle Douglas
DG7 1AB
Scotland, UK

T: 44 1556 504030
F: 44 1556 503277

If you have any questions for Discover Scotland relating to privacy, please send them to this postal address.

Changes to this policy
If we update or change our privacy policy, we will post such changes on this web page. A link to this page is included on all editions of Discover Scotland eNews.